Digital is a channel that we at INSIGHT live and breathe every day.
For us, digital is the proven tool for reaching, engaging and conversing with many target audiences, as such, it is always given serious consideration in our strategic planning phase.
And of course one of the most exciting aspects of digital is all that rich, rich data - tangible metrics - that we use to feed back into the planning process to further enhance the future of the campaign. Marketing gold!
OUR WORK ACROSS THE DIGITAL LANDSCAPE INCLUDES
Digital advertising both traditional banner ads and video
Search Engine Marketing (like Google Adwords)
eDMs (electronic direct mail)
Social Media (monitoring and engagement)
iPad Sales Resources/closed loop marketing (using the Veeva,
Agnitio, NextInteract and AyeMac platforms)
Device responsive websites
Mobile Marketing including text response